Everyone Needs Hair-Friendly Shampoo!

Here at Aspiration, we are a bit like doctors who believe in the Hypocratic Oath; ‘First do no harm.’ We also pride ourselves in keeping one step ahead of medical concerns regarding possible causes of hair damage and hair loss. To this end we were well ahead of the competition with our own SLS and DEA-free specially formulated salon shampoo,which we have been selling in our salons for years, albeit with minor tweaks to the formula each time we think of a way to refine and improve it even further. Now the use of sulphates in shampoo (the element most commonly used for generating a satisying amount of lather) is growing increasingly controversial, even being likened to ‘paint stripper’ in its effects on hair, blamed for stripping both colour and natural oils to cause dryness, we could be smug. But we prefer not to rest on our laurels and to carry on making our products even better. Soon you too can enjoy the benefits of Aspiration shampoo and products as our online shop is due to go live in the next few weeks. Watch this space…

Remember that whether you possess 100% natural growing hair or maintain hair replacement additions to supplement your natural hair (also using 100% natural hair at Aspiration), you will benefit from a gentle but effective shampoo which doesn’t damage hair, though it obviously also-helps to avoid over-processing if possible, which can cause damage in its own right and make even natural-growing hair appear artificial.